News

VIM Group expands further into Europe and Asia

January 2012

VIM Group adds members in East-Asia, Germany and the Nordics.

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Your brand as a means of boosting your success

January 2012

Brands that deliver on their promise are more successful. Find out how you can demonstrate that you are fulfilling your brand promise.

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Retailers are letting money slip through their fingers

January 2012

Many retailers do not organise the marketing communication within their company adequately and as a result fail to get the optimum return from their brand. Retailers are letting money slip through their fingers, both in the short and long term.

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