Improved visibility of visual identity enhances safety

The Toronto Hydro Corporation comprises six municipal utility companies, with two business units, 28 offices and 211 locations. It is the second largest municipal corporation in energy supply in North America.

The branded assets of all six companies had to be united in one new visual identity. This included the entire fleet livery and the development of new signage and wayfinding for improved visibility and enhanced road safety. We worked very cost-effectively and realised structural savings, for example by (re)negotiating contracts with suppliers.